{"id":2130,"date":"2025-04-22T07:52:25","date_gmt":"2025-04-22T07:52:25","guid":{"rendered":"https:\/\/www.forcolmorteros.com\/about-us\/"},"modified":"2026-09-18T07:53:25","modified_gmt":"2026-09-18T07:53:25","slug":"about-us","status":"publish","type":"page","link":"https:\/\/www.forcolmorteros.com\/en\/about-us\/","title":{"rendered":"About us"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"2130\" class=\"elementor elementor-2130 elementor-14\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-71dc38e quienes-somos e-flex e-con-boxed e-con e-parent\" data-id=\"71dc38e\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-c92d7a3 e-con-full e-flex e-con e-child\" data-id=\"c92d7a3\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-a74c97e e-con-full e-flex e-con e-child\" data-id=\"a74c97e\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-58fbfea elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"58fbfea\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInDown&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">About us<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d92eb59 elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"d92eb59\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Forcol\u00ae<\/strong> is the brand under which Origen, the construction materials division of Simetr\u00eda Grupo, markets cementitious adhesives, masonry mortars, rendering mortars, self-leveling compounds, flexible grouts, and all types of construction materials, designed, produced, and bagged in our own facilities.<\/p><p>At Forcol, we offer a high-quality alternative in tile adhesives and construction chemical products. Our brand, part of a division with more than 50 years of experience within the group, is based on high quality standards and provides efficient customer service.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c4cd541 e-con-full e-flex e-con e-child\" data-id=\"c4cd541\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-792b3bb elementor-invisible elementor-widget elementor-widget-image\" data-id=\"792b3bb\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInRight&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"534\" src=\"https:\/\/www.forcolmorteros.com\/wp-content\/uploads\/2025\/04\/Planta-Origen-1024x683.jpg\" class=\"attachment-large size-large wp-image-336\" alt=\"\" srcset=\"https:\/\/www.forcolmorteros.com\/wp-content\/uploads\/2025\/04\/Planta-Origen-1024x683.jpg 1024w, https:\/\/www.forcolmorteros.com\/wp-content\/uploads\/2025\/04\/Planta-Origen-600x400.jpg 600w, https:\/\/www.forcolmorteros.com\/wp-content\/uploads\/2025\/04\/Planta-Origen-300x200.jpg 300w, https:\/\/www.forcolmorteros.com\/wp-content\/uploads\/2025\/04\/Planta-Origen-768x512.jpg 768w, https:\/\/www.forcolmorteros.com\/wp-content\/uploads\/2025\/04\/Planta-Origen-1536x1024.jpg 1536w, https:\/\/www.forcolmorteros.com\/wp-content\/uploads\/2025\/04\/Planta-Origen-2048x1366.jpg 2048w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3bc97b6 e-con-full e-flex e-con e-child\" data-id=\"3bc97b6\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-7aea444 e-con-full e-flex e-con e-child\" data-id=\"7aea444\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3997717 elementor-invisible elementor-widget elementor-widget-image\" data-id=\"3997717\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInLeft&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"534\" src=\"https:\/\/www.forcolmorteros.com\/wp-content\/uploads\/2025\/04\/ensacadora-forocol-0002_-1024x683.jpg\" class=\"attachment-large size-large wp-image-424\" alt=\"\" srcset=\"https:\/\/www.forcolmorteros.com\/wp-content\/uploads\/2025\/04\/ensacadora-forocol-0002_-1024x683.jpg 1024w, https:\/\/www.forcolmorteros.com\/wp-content\/uploads\/2025\/04\/ensacadora-forocol-0002_-600x400.jpg 600w, https:\/\/www.forcolmorteros.com\/wp-content\/uploads\/2025\/04\/ensacadora-forocol-0002_-300x200.jpg 300w, https:\/\/www.forcolmorteros.com\/wp-content\/uploads\/2025\/04\/ensacadora-forocol-0002_-768x512.jpg 768w, https:\/\/www.forcolmorteros.com\/wp-content\/uploads\/2025\/04\/ensacadora-forocol-0002_-1536x1024.jpg 1536w, https:\/\/www.forcolmorteros.com\/wp-content\/uploads\/2025\/04\/ensacadora-forocol-0002_-2048x1366.jpg 2048w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-11818dd e-con-full e-flex e-con e-child\" data-id=\"11818dd\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-244e039 elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"244e039\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInDown&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Track record<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fb5ceb5 elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"fb5ceb5\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Simetr\u00eda Grupo\u2019s extensive experience, especially in construction materials, has enabled us to identify industry needs and develop products that adapt to the different demands of the market. In this way, at Forcol we ensure that the product selection is the most suitable for the installation of any type of ceramic tile and wall or floor covering.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ff370f0 e-flex e-con-boxed e-con e-parent\" data-id=\"ff370f0\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-0b6380c e-con-full e-flex e-con e-child\" data-id=\"0b6380c\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5b86196 elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"5b86196\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInDown&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">UNA ALTERNATIVA INNOVADORA\nEN EL MERCADO<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-912c0bd e-con-full e-flex e-con e-child\" data-id=\"912c0bd\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-cb14e77 e-con-full e-flex e-con e-child\" data-id=\"cb14e77\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5c9aeba elementor-view-default elementor-invisible elementor-widget elementor-widget-icon\" data-id=\"5c9aeba\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"icon icon-rocket\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a562cc9 elementor-widget elementor-widget-heading\" data-id=\"a562cc9\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">OBJECTIVE<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d8009d1 elementor-widget elementor-widget-text-editor\" data-id=\"d8009d1\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tOur objective is to offer an alternative in the market for tile adhesives and complementary products, with a distinctive approach based on customer orientation, excellence, sustainability, and the human quality of our team.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-daa51ec e-con-full e-flex e-con e-child\" data-id=\"daa51ec\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-06b1081 elementor-view-default elementor-invisible elementor-widget elementor-widget-icon\" data-id=\"06b1081\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"icon icon-support1\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e6bed87 elementor-widget elementor-widget-heading\" data-id=\"e6bed87\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">CUSTOMER SERVICE<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-11c4dde elementor-widget elementor-widget-text-editor\" data-id=\"11c4dde\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tForcol has sales and technical staff with a strong commitment to personalized service, creating a direct channel with customers that allows us to understand first-hand the needs of those who use our products.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1532da9 e-con-full e-flex e-con e-child\" data-id=\"1532da9\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5709aff elementor-widget elementor-widget-image\" data-id=\"5709aff\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"75\" height=\"89\" src=\"https:\/\/www.forcolmorteros.com\/wp-content\/uploads\/2025\/04\/icono_forcol.svg\" class=\"attachment-large size-large wp-image-99\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ff377bb elementor-widget elementor-widget-heading\" data-id=\"ff377bb\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">SERVICES<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0fab358 elementor-widget elementor-widget-text-editor\" data-id=\"0fab358\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tBeing part of a group with extensive experience in the construction materials sector ensures our knowledge and expertise in managing our products, response times, and customer service. Forcol has a modern and extensive fleet of its own trucks and professionals capable of delivering products at the agreed place and time.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7e865fc e-con-full e-flex e-con e-parent\" data-id=\"7e865fc\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-46d8818 elementor-widget elementor-widget-shortcode\" data-id=\"46d8818\" data-element_type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\">\n   \t\t<div class=\"slider_empresa\">\n  \t\t\t<div class=\"item_slider_empresa\">\n\t\t   \t\t<img decoding=\"async\" src=\"\/wp-content\/uploads\/2025\/04\/ensacadora-forocol-0020_.jpg\">\n\t\t   \t<\/div>\t\n\t\t   \t<div class=\"item_slider_empresa\">\n\t\t   \t\t<img decoding=\"async\" src=\"\/wp-content\/uploads\/2025\/04\/ensacadora-forocol-0001_.jpg\">\n\t\t   \t<\/div>\t\n\t\t   \t<div class=\"item_slider_empresa\">\n\t\t   \t\t<img decoding=\"async\" src=\"\/wp-content\/uploads\/2025\/04\/ensacadora-forocol-0004_.jpg\">\n\t\t   \t<\/div>\t\n   \t\t<\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-8b65a5d e-flex e-con-boxed e-con e-parent\" data-id=\"8b65a5d\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-1bd12b0 e-con-full e-flex e-con e-child\" data-id=\"1bd12b0\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-bdda06a elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"bdda06a\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInDown&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">R&D EXPERIENCE<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bbecce elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"7bbecce\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>We have a Research Laboratory focused on continuous improvement and innovation in the technical performance of our products. Research and development are part of our team\u2019s daily work.<\/p><p>Thanks to active listening and the group\u2019s extensive experience in the construction sector, we are continuously expanding our product range to meet all emerging needs.<\/p><p>For the manufacturing and bagging process, we have technologically advanced facilities that ensure a high standard of quality across all our products.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>About us Forcol\u00ae is the brand under which Origen, the construction materials division of Simetr\u00eda Grupo, markets cementitious adhesives, masonry mortars, rendering mortars, self-leveling compounds, flexible grouts, and all types of construction mater<\/p>\n","protected":false},"author":0,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"_joinchat":[],"footnotes":""},"class_list":["post-2130","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.9 - 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